| About Us | ||
Càrdenas-Grant Communications (CGC) entered the Philadelphia marketplace in 2005 as an urban-oriented marketing communications agency that offers high quality, timely and cost-efficient communications products. While CGC is positioned as a full service agency with the ability to serve those needing mainstream marketing communications services, our mission is to open gateways into multi-cultural communities for large corporations, government entities and non-profit organizations who need to position themselves for lucrative opportunities to provide products and services to culturally and linguistically diverse markets. These organizations also frequently need the services of a "press secretary" who can ably handle any number of crisis-related issues where messages must be delivered under severe pressure in a timely and well-thought out manner while simultaneously catering to a variety of audiences (from consumer to congressional). We believe understanding the culture, language and nuances of African-Americans, Hispanics, Asians and Native American audiences will be of great value to organizations looking to enter emerging consumer markets or those who consistently have problems engaging, marketing or explaining policies and programs to urban audiences. Advancing the business agenda of these organizations is dependant upon sophisticated, creative, high-impact communications and results oriented marketing plans. In many cases, potential clients are unaware of how urban communities are organized or how to approach them. We know that a well conceived, strategic, integrated plan supporting a client's marketing, sales and communications efforts is a relatively inexpensive and cost effective way of enhancing and expanding those efforts. We also know that any investment in communications solutions will only be productive if it is based on quality research data. Through its "Focus Factory" mechanism, CGC can gather the critical, accurate and useful information that will contribute to the success of our clients' targeted business goals. One of the strengths of CGC is that the tangible skills of the principals were forged in Fortune 500 and large institutional environments both in the US and abroad in the following areas:
Our more than 50 years of combined experience have produced results oriented and internationally acclaimed public information campaigns. We understand that successful communications solutions depend on knowing our clients business--that's why we don't think of ourselves as solving communications problems, but solving business problems with communications and marketing tools. |
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